Defining your value proposition

Your unique value proposition is what you can bring to a potential employer and what sets you apart from other applicants.

How to create a strong cover letter

A cover letter is a customised document that addresses the key selection criteria for a role. It explains your experience in terms of the position requirements and is an important component in the job application process.

How to beat the ATS

With the advent of applicant tracking systems, as many as 75% of resumes never get seen by an actual person. Therefore, it has become essential to optimize your resume’s contents specifically for applicant tracking systems.

How to make a career change work

Your skills and experience can be applied in more than one context, but it can still be challenging to change careers. If you articulate your value and connect your past experience and new opportunities, the more options will be available to you.